Searching for packaging capable or ensuring thermal protection for the take-away icrecream pralines and, at the same time, customisable so as to obtain an iconic and refined pack, Gelaterie Milanesi encountered the Italian company Isonova that, for the occasion, fielded the right technological expertise and a good dose of creativity.
Isolam Box – the self assembly thermal box from Isonova’s Laminil range – indeed offered the ideal solution for the needs of the brand, among other things winning a Best Food Packaging Award during the recent Luxury Packaging Awards 2017 contest.As well as keeping immediately purchased icecream at a temperature of -12°, the packaging also offers an inner shelf, so as to separate the 2 layers of pralines, as well as with an upper wedge for a single layer of pralines.
The concept created by designer Giulia Rosa Valenti shows a linear, up-to-the-minute graphics, capable of valorising the quality of the hand-crafted product.
The thermal boxes are light and reach the shops flat (cut but not assembled), so as to reduce the taking up of storage space, and are assembled in just a few moves when needed.
A portion cup keeps powders dry
Spongy is a new portion cup concept for moisture sensitive powders, tablets or granules, such as vitamins, fruit, pharmaceuticals, candy, cosmetics, herbs or seeds. The cup is made of a biodegradable moisture absorbing material, so that dry products in the package keep dry even if they are stored in a wet, humid environment. The thermoformed material is made of the remains from the potato industry. This natural recyclable material is suitable for food packaging with the approval of the Belgium IBE-BVI Institute.
The concept is suitable for virtually any serving powder, tablets and granules that have to stay dry. The project has been supported by TMI Capital – Tailor Made Innovations from Malaysia.